Everyone seems to own this bright yellow jar. You have seen it on TikTok, in gym bags, and on bathroom shelves. But does the cream deserve its fame, or is the scent doing all the work?
I looked at the formula, the scent, the price, and what real users say. This review gives you a clear answer. Keep reading to find out if the Bum Bum Cream belongs in your cart.
In a Nutshell
- Hydration is the real strength. The cream feels rich, smooth, and buttery. It sinks in fast and leaves skin soft for hours. Most users agree on this point, even those who dislike other parts of the product.
- The scent drives the hype. Cheirosa 62 smells like pistachio, salted caramel, and vanilla. Many people love it. Others find it too sweet and heavy. Test it in a store if you can.
- Firming claims get mixed results. The brand says the cream reduces the look of cellulite in four weeks. Some users see smoother skin. Others see no change. Treat it as a moisturizer first.
- The price is high. The 240 ml jar costs about $48 on Amazon. Smaller sizes and refills cost less per order. Dupes cost far less.
- It suits most normal skin. People with fragrance allergies or very sensitive skin should be careful. Patch test first.
- Good alternatives exist. You can pick a cheaper dupe or a different Sol De Janeiro cream. I list three options in this post.
Sol De Janeiro Brazilian Bum Bum Cream
- Perk things up with an iconic visibly firming body cream that's clinically proven to reduce the look...
- Brazilian Bum Bum Cream is a best-selling, visibly tightening body cream. It's become a worldwide...
- Clinically proven to visibly firm & tighten* Skin is irresistibly smooth & ready to flaunt...
Last update on 2026-10-16 / Affiliate links / Images from Amazon Product Advertising API
Sol De Janeiro launched this cream in 2015. It became the brand’s best seller. The company says a jar sells every few seconds somewhere in the world.
The cream comes in a bold yellow pot with a big lid. It looks fun on any shelf. The brand calls it a visibly firming body cream.
Inside, you get a thick, pale yellow cream. It has a faint shimmer in some batches. It spreads easily and does not feel oily.
The brand makes three main claims. It says the cream firms and tightens the look of skin. It says the cream hydrates for 24 hours. It also says the cream reduces the look of cellulite in four weeks.
The hydration claim holds up well. The firming claim is harder to prove. Results depend on your skin and your habits.
You can buy the cream in several sizes. The 240 ml jar is the most popular. Amazon lists it at $48, and it is a top seller there.
Key Ingredients Inside the Jar
The formula uses plants from Brazil. Each one has a job. Here is what you get in the jar.
Guaraná extract is the star. It is rich in caffeine. Caffeine may help skin look tighter for a short time.
Cupuaçu butter adds deep moisture. It is a soft butter from a fruit related to cacao. It gives the cream its rich feel.
Açaí oil adds antioxidants. Coconut oil softens dry skin. Brazil nut oil adds a little glow.
The cream also contains fragrance. This is the part that gives the scent. It is also the part that can bother sensitive skin.
Some reviewers say the brand changed the formula over the years. They think the caffeine level dropped. The brand has not made this a big topic, so treat it as a rumor.
Here is a simple way to read the formula. The butters and oils make the cream moisturizing. The caffeine adds the firming story. The fragrance adds the fame.
If you avoid fragrance, read the label with care. If you love rich creams, this formula should please you.
Scent and Texture on Your Skin
The scent is the first thing you notice. Sol De Janeiro calls it Cheirosa 62. The top notes are pistachio and almond.
The middle notes are heliotrope and jasmine. The base is vanilla, salted caramel, and sandalwood. It smells warm, sweet, and a bit like dessert.
Many people adore it. They get compliments all day. Some people say it reminds them of teenage body sprays.
Other users dislike it. A few say it smells heavy or even like medicine. Scent is personal, so your nose decides.
The scent lasts a long time. You will smell it for hours after you apply the cream. That is great if you love it and tiring if you do not.
The texture wins more fans. The cream feels smooth and silky. It is buttery but not greasy.
It absorbs fast. You can dress soon after you apply it. Your skin feels soft and not sticky.
I would call it a medium rich cream. It works well in cool months. In very hot weather, a thin layer works best.
Top 3 Alternative for Sol De Janeiro Brazilian Bum Bum Cream
Maybe the price or the scent does not suit you. These three options give you other paths. Each one is a good pick.
Nutrius Brazilian Body Butter Cream
- Deep Hydration for Dry Skin Rich body butter cream helps replenish moisture and leave skin feeling...
- Plant Squalane and Shea Butter Formulated with plant squalane and shea butter to help support skin...
- Silky Smooth Skin Luxurious cream melts into skin and absorbs quickly to deliver long lasting...
Last update on 2026-10-29 / Affiliate links / Images from Amazon Product Advertising API
This is the best known dupe. It looks very close to the original jar. It uses similar ingredients, like cupuaçu butter, açaí, and coconut oil.
It costs far less. It also smells sweet and tropical. Many users say it feels just as rich.
Sol De Janeiro Beija Flor Elasti-Cream
- Our elasticity-boosting rich body cream is clinically proven to boost collagen*—the key building...
- Key Benefits: Deeply hydrates skin, even delicate areas that are prone to moisture loss and signs of...
- Fragrance Notes: Infused with our Cheirosa 68 fragrance, this fruity floral scent is effusive...
Last update on 2026-10-16 / Affiliate links / Images from Amazon Product Advertising API
This is a body cream from the same brand. It focuses on elasticity. It contains collagen boosting ingredients and squalane.
The texture is rich and plush. The scent is fruity and floral. It suits people who want a softer smell than Bum Bum.
Sol De Janeiro Bom Dia Bright Body Cream
- Visibly brightening body cream gently exfoliates and moisturizes for remarkably soft skin. Warm...
Last update on 2026-10-29 / Affiliate links / Images from Amazon Product Advertising API
This cream uses fruit AHAs and vitamin C. It gently smooths rough skin. It also brightens dull skin over time.
It feels lighter than Bum Bum. The scent is warm and floral. It works well for daily use.
Does It Really Firm and Tighten Skin?
This is the big question. The brand says the cream is clinically proven to reduce the look of cellulite in four weeks. That test is the brand’s own claim.
Real users give mixed reports. Some say their skin looks smoother. Others say nothing changed.
One magazine tester used the cream for four days. She saw no change in elasticity. Four days is short, but it shows the effect is not instant.
Here is the honest science. Caffeine can temporarily tighten the look of skin. It may also reduce puffiness for a short time.
No cream removes cellulite for good. Cellulite comes from fat, fibers, and genes. A body cream can only change how skin looks on the surface.
You may see a small, short term smoothing effect. Massage helps with this. Daily use for several weeks gives the best chance.
My advice is simple. Buy this cream for hydration and scent. If you also see a firmer look, enjoy it as a bonus.
If firming is your top goal, set a modest goal. Pair the cream with exercise and water. Check your skin after four to twelve weeks.
Pros and Cons
Here is a quick look at the good and the bad. This list sums up what most users report.
Pros:
- The cream feels rich and buttery, and it sinks in fast without a greasy feel.
- It keeps skin soft and hydrated for many hours.
- The scent is unique, sweet, and long lasting for fans of vanilla and caramel.
- The jar looks fun and bright, which makes it a nice gift.
- It comes in several sizes, including a refill pod that cuts plastic waste.
- Many users report compliments on how they smell.
Cons:
- The price is high compared with other body creams.
- The scent is strong and can feel too sweet for some people.
- The firming and cellulite claims give mixed results.
- The fragrance may irritate sensitive skin or allergy prone users.
- Some buyers report jars that were not full.
- The scent lingers, so you cannot avoid it if you dislike it.
How to Use It for Best Results
Good habits give better results. Use the cream once or twice a day. Apply it after a shower while your skin is slightly damp.
Take a small scoop first. A little goes a long way. Warm it between your hands and spread it on your skin.
Massage the cream in circles. Use firm, upward strokes on your thighs and hips. Massage may boost the smoothing effect.
Focus on dry spots like knees, elbows, and shins. These areas drink up the cream. Your skin will feel softer in a few days.
Be careful with your face. The cream is made for the body. Fragrance can bother facial skin.
Wash your hands after use. The cream is slippery on tiles and floors. Dry your hands before you touch your phone.
Give it time. Use it for at least four weeks before you judge the results. Take a photo on day one to compare later.
Keep the jar closed and cool. Heat can change the texture. A clean, dry scoop keeps the cream fresh.
Price, Sizes, and Value for Money
The 240 ml jar costs about $48 on Amazon. That puts it near $6 per ounce. It is not cheap.
The brand also sells smaller sizes. The 150 ml jar costs around $36. The 75 ml mini costs about $24, which is good for travel.
A refill pod costs a little less than the full jar, at around $44. It also cuts plastic use. This is a smart pick if you plan to buy again.
Is it worth the price? It depends on what you want. If you love the scent, you also get a body fragrance in one step.
If you only want moisture, you can pay less. Many cheaper body butters hydrate just as well. The dupe option costs about $20.
Think of it as a treat, not a need. It makes a fun gift. It also works as a daily luxury.
Watch for deals. Amazon often offers a subscribe and save price. Bundles with a perfume mist can also save money.
Who Should Buy It and Who Should Skip It
Some people will love this cream. Others will not. Here is a simple guide.
Buy it if you love sweet, warm scents. The vanilla and caramel notes suit fans of dessert fragrances. You will enjoy wearing it daily.
Buy it if you want a rich, fast absorbing body cream. It suits normal to dry skin. It also feels great in cold weather.
It also makes a good gift. The yellow jar looks cheerful. Most people enjoy getting it.
Skip it if you hate strong scents. The fragrance is bold and lasts all day. You cannot hide from it.
Skip it if you want a proven cellulite fix. The results are mixed. You may feel let down.
Skip it if your skin reacts to fragrance. Some users report rashes and itching. Choose a fragrance free cream instead.
Skip it if you are on a tight budget. Good dupes exist. They cost much less and still hydrate well.
If you are unsure, buy the mini size first. You can test the scent and feel for less money.
Final Verdict on Sol De Janeiro Brazilian Bum Bum Cream
- Perk things up with an iconic visibly firming body cream that's clinically proven to reduce the look...
- Brazilian Bum Bum Cream is a best-selling, visibly tightening body cream. It's become a worldwide...
- Clinically proven to visibly firm & tighten* Skin is irresistibly smooth & ready to flaunt...
Last update on 2026-10-16 / Affiliate links / Images from Amazon Product Advertising API
The Bum Bum Cream is a great moisturizer with a famous scent. It feels rich, absorbs fast, and keeps skin soft. Those strengths are real.
The firming claims are less certain. Results vary from person to person. Do not expect a miracle.
The price is the main drawback. At about $48, you pay extra for the brand and the fragrance. A dupe can give a similar feel for less.
My rating is 4 out of 5 for hydration and scent. I give it a lower score for firming. Overall, it is a good treat for the right buyer.
Love the smell? Buy it. Unsure about the smell? Try the mini or a dupe first.
FAQs
Does Sol De Janeiro Bum Bum Cream really work?
It works well as a moisturizer. It hydrates skin and feels soft for hours. The firming effect is mild and differs from person to person.
Can Bum Bum Cream remove cellulite?
No cream can remove cellulite for good. The cream may smooth the look of skin for a short time. Massage, exercise, and steady use help.
How long does the scent last?
The scent can last for hours. Many users say it stays all day. It fades faster on dry skin.
Is Bum Bum Cream good for dry skin?
Yes. The cupuaçu butter and coconut oil add deep moisture. It works best on normal to dry skin.
Can I use it on my face?
The brand makes it for the body. The fragrance may irritate facial skin. Use a face cream for your face.
Is Bum Bum Cream safe for sensitive skin?
It contains fragrance, which may irritate sensitive skin. Do a patch test on a small area first. Stop use if you see redness or itching.
Is there a cheaper dupe for Bum Bum Cream?
Yes. Nutrius Brazilian Body Butter Cream is a popular dupe. It costs around $20 and uses similar ingredients.
How much does Bum Bum Cream cost?
The 240 ml jar costs about $48 on Amazon. The 150 ml size costs around $36. The 75 ml mini costs about $24.
